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Deep Dive: A look into our new Brand Visual Identity

  1. buntycubal
    User of the Year 2017 Mar 18, 2020


  2. Swejuggalo
    KitKat Mar 18, 2020


    Cheetosdust likes this.
  3. Impersonal
    Jelly Bean Mar 18, 2020


    Cheetosdust likes this.
  4. Giriprasath
    Gingerbread Mar 18, 2020


    Helder_DAlmeida likes this.
  5. jlasensiofi
    KitKat Mar 18, 2020

    jlasensiofi , Mar 18, 2020 :
    Thanks for the info @Rob M. ;)

    I personally like it. I have to admit that perhaps the previous "1" seemed more visible to me, but I don't see any inconvenience to the new one.
     

    Helder_DAlmeida likes this.
  6. Impersonal
    Jelly Bean Mar 18, 2020


    buntycubal and Helder_DAlmeida like this.
  7. cdnfarmer
    Photography Expert Mar 18, 2020

    cdnfarmer , Mar 18, 2020 :
    There definitely are some positives. I'm curious to see it on the products, cases, shirts etc. I will admit that the upper and lower case Never Settle is good but I've always seen other companies used those words on their bags and now they seems very similar.

    The curve on the 1 like more like a 1 ( whether one likes it or not). Honestly, I'm glad it had not changed t last yeah when @Impersonal hosted a challenge to replicate OnePlus somehow and I mowed the logo (10*10m) in the field. Not sure the curve would have be reproducible. o_O

    Best of luck team with all your work and changes.
     

    Impersonal and Helder_DAlmeida like this.
  8. op30
    Froyo Mar 19, 2020


  9. meatandy
    Oreo Mar 19, 2020

    meatandy , Mar 19, 2020 :
    Love the teal , one of my favorite colors since it reminds me of beautiful ocean waters.
     

    buntycubal likes this.
  10. T1573480472343
    Cupcake Mar 19, 2020


    KRE4TOR likes this.

  11. KRE4TOR likes this.
  12. KRE4TOR
    Cupcake Mar 19, 2020

    KRE4TOR , Mar 19, 2020 :
    I don't like the change. Previous one was much better! Especially the NEVER SETTLE.
     

  13. KRE4TOR
    Cupcake Mar 19, 2020

    KRE4TOR , Mar 19, 2020 :
    Agreed!
     

  14. Lew58 , via OnePlus 7T Frosted Silver , Mar 19, 2020 :
    Me personally, I'm a big fan of the new design. I was very fond of OnePlus Slate as a typeface, but I also like this new one. I will say, it does feel kinda weird to turn my phone over and see the old logo, knowing that it isn't in line with OnePlus' brand visual identity. Maybe that will be easier to grasp once we start seeing phones with this logo on the back.
     

  15. Andy lone
    Gingerbread Mar 19, 2020


  16. Impersonal
    Jelly Bean Mar 19, 2020

    Impersonal , Mar 19, 2020 :
    Hehe, it was quite the impressive daring feat ;)
     

    cdnfarmer likes this.
  17. cdnfarmer
    Photography Expert Mar 19, 2020


    Impersonal likes this.

  18. Impersonal likes this.
  19. Matteo.16
    Gingerbread Mar 19, 2020


  20. VincenzoCap
    Cupcake Mar 19, 2020