Carl, Mar 10, 2014 : Created together with our fans We started OnePlus because we thought there was an opportunity to shake things up in a industry that's otherwise getting a little boring. The only way to change things is by doing them differently than in the past. No one has done it before us, and we're learning as we go on a daily basis. From the very start, one of our core beliefs was in the power of our fans, and to empower them we knew we had to be as transparent as possible. In reality, we're building this company together with our fans. We believe in this so much that we've cut our marketing budgets immensely to return the value to our fans. We believe in this so much that we're planning to not make money for two years. Our people believe in this so much that we're all working 70+ hours, week in and week out to realize these dreams. Thinking about it, it's quite a crazy way to run a company. However, everything that's now worthwhile was once just a crazy idea. Help us spread the word Already, we're seeing support from all over the world. It's humbling. I've even seen some friends asking how to donate to the cause. This inspired me to create this post. Currently, money is not what we need the most. What we need the most is for more people to know about us, what we're doing, and that there is a choice. Instead of donating, helping us spread the word is the best way to help at this time. Since we're not doing traditional marketing, word of mouth is the only way for new people to hear about us. Where to spread the word: Blog comments: On news and blog posts about other smartphones, let people know that we exist, to help them make an informed decision on what suits them the best. Forums: When people ask on other forums what smartphone they should buy, let them know that OnePlus also exists as a choice. Social media: When users complain on other brands' social media pages, let them know of OnePlus if you think it will help them. Friends and family (offline): Finally, do your friends a favor by telling them friends about us and help them make a better decision on what to phone to get. The internet can make the world more transparent and return the power to consumers from greedy corporations, but it won't happen on its own. Let's do something about it!