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Hi friends,
Hands up those of you who get annoyed with slow download speeds? Yup, pretty much everyone then!
But did you know there’s an actual term for it? ‘load rage’ is a real thing and it takes less than 60 SECONDS for UK millennials to get frustrated at sluggish content downloads, according to our new research out today. The findings underline how such slow downloads are now history thanks to our 5G handset, the UK’s first, available exclusively on EE. Indeed, the OnePlus 7 Pro has the fastest 5G download speeds currently available – you might even have seen our billboards around London.
The research reveals;
· Millennials are five times more likely to lose their temper due to slow download speeds, compared to older generations.
· This can happen up to TEN times a day.
· London tops the list followed by the north-west England and south-west England.
· 75% of millennials point to slow download speeds and poor connectivity as the most frustrating part of their life
· A third of Brits say they regret losing their rag over connectivity or download issues.
We’ve all been there! Tapping our fingers or glancing at our watch when all we want is for content to download already.
So, tell us your nightmare download or poor connectivity stories! What’s the most bizarre thing you’ve done during an episode of ‘load rage’?
Our Head of Growth
@Kate A. teamed up with tech journalist and TV presenter Georgie Barrat and hit the airwaves today to discuss all things ‘load rage’ and how 5G speeds can be the answer to your frustrations. Check them out!
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Jack
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