Oneplus "Facts"

  1. Sridhar Ananthanarayanan
    Lollipop May 2, 2017

    Sridhar Ananthanarayanan , May 2, 2017 :
    OnePlus "Facts"

    01. We believe there will only be 4 companies in the "premium" smartphone space in a few years, namely Apple, Samsung, OnePlus and Google (won't put OnePlus in the 4th place)

    02. Our primary competition (who we are trying to eliminate from the market) are HTC, LG, Sony, Huawei

    03. We will slowly transform from being a flagship "killer" to becoming a flagship "challenger".

    04. Our phone components will be mostly same as the other 3 we will compete with, yet we will beat them on price by a huge margin.

    05. Our fans are a happy lot. Most of them are.

    06. We are working on our support. We won't let our fans down. Give us some time.

    07. We are a new and growing company, and our infrastructure currently supports making only one model (like Apple). So we make only for our target market noted above and not a range of models.

    08. We will copy the design language and strategy of Apple and basically offer an "iPhone" that runs on Android. That way, while our fans can own an "iPhone", no one can call them iSheep! This shows how much we care for our fans. Doesn't matter what we really are.

    09. We have a dedicated forum of fans, who often show how OnePlus beats competition on various fronts.

    10. Our fans don't believe in competing products. They don't like losing. So they compete alone and claim victory! :)

    I'll keep adding more "facts" to this thread as time goes.

    Intended only for neutral minds, who shouldn't get offended!

    This new thread (above, created on 27 May 2017) has been merged with the old thread (below).

    OnePlus Business Model...

    1. Provide a credible alternative to the flagships from hardware and design point of view at half the price.
    2. Optimize the OOS so make it incredibly fluid and customizable
    3. Extend the usability of the device by supporting root, as well as providing the stock rom for flashing for anyone who needs it
    4. Dash Charge - a means to super quickly add enough juice that will see you through most part of the day - very unique and exclusive and one of the most sought after feature
    5. huge support community similar to those of the flagships
    6. Like the iPhone, they have only one section of the market as their target. Much of their customer base comes from repeat buyers.

    the unlucky few who end up having a problem with their device, will have to go through the pain of their support services. but I guess most of the problems are software related which can be usually fixed by factory reset, wipe cache and reconfigure.

    Feel free to add on the points mentioned above.
    Last edited: May 27, 2017

    neo_bpm likes this.
  2. sfomin
    Nougat May 2, 2017

  3. camohan
    Marshmallow Moderator May 2, 2017

    camohan , May 2, 2017 :
    Ensuring community users make thread in right section. Moved to Off topic.

  4. Arai
    Honeycomb May 2, 2017

    Arai , May 2, 2017 :
    Their business model is they try their darndest to cater to the tech savvy market from the very beginning. And now they're trapped with it.

    Here's the thing: tech savvy/enthusiast market is the best target to penetrate for a new brand who is confident in their product, which of course Oneplus had it in spades. Why? Because once they can satisfy this market, they can make do without any marketing. Tech enthusiast will be their loudest bull horn, prompting their product to anyone at all. Add in the invite system at the beginning that has successfully brand themselves as an exclusive group that these enthusiast even more willing to join. And to make sure it keeps that way, they also need to keep a vibrant community, which as you see, there are no other phones out there that put out special app for engaging in the forum.

    But catering to tech savvy/enthusiast market is a double edged sword that cut both ways. It can be damaging to them in the long run. Tech enthusiast are the most fickle and annoying bunch to keep. They're more demanding, very calculating on price vs performance, and they vote with their wallet.

    Therefore to keep their core market, they would need to keep on churning great products. And churning out good product is easy when you're starting, what with their new unknown talents that they keep. But once those talents started to made some name for themselves by working with Oneplus, then the poaching began. And once that happens the product suffers.

    If Oneplus can branch their market, they would do so in a snap. That's why they try their hands on the fashion conscious market with OPX. But doing so would seem as a betrayal to their core costumer. It's a damn if you do, damn if you don't situation.

  5. G_pardhu_chowdary_OOoo
    Froyo May 2, 2017

    G_pardhu_chowdary_OOoo , May 2, 2017 :
    Breaking promises, cheating customers, they didn't concentrate even 0.1% on op 2, when it was released

    sumsulk, yogeshgamerz and Radeon962 like this.
  6. aris
    Jelly Bean May 2, 2017

    aris , May 2, 2017 :
    This is why I'm still using my OnePlus One! :D
    Waiting for OnePlus 5. If the design and spesc are right I will buy it, if not I will wait for the next one. :rolleyes:

    d1beats, yogeshgamerz and Schlumi like this.
  7. Rogier123
    Ice Cream Sandwich May 2, 2017

    yogeshgamerz and Radeon962 like this.
  8. theshinybeast
    Marshmallow May 2, 2017

  9. Maximus Decimus Meridius
    Marshmallow Senior Moderator May 2, 2017

    script and varma246 like this.
  10. Lancelot_69
    Lollipop May 2, 2017

  11. Sridhar Ananthanarayanan
    Lollipop May 3, 2017

  12. Sridhar Ananthanarayanan
    Lollipop May 3, 2017

  13. Pahapoika91
    Ice Cream Sandwich May 3, 2017

    Pahapoika91 , May 3, 2017 :

  14. Lancelot_69
    Lollipop May 3, 2017

    Lancelot_69 , May 3, 2017 :
    It's a joke, Three Stoogies reference. It was a fake law firm.

  15. asdaf22
    Cupcake May 3, 2017

  16. Radeon962
    KitKat May 3, 2017

    Radeon962 , May 3, 2017 :
    If they cared about the community and/or repeat buyers they would have supported the OnePlus 2/X.

    Once they have your money you are no longer their market.

    "Huge support community" based on what, these forums? Go check other websites and the talk of OnePlus is minimal. Galaxy S8 and iPhone 8 dominate the mindset in the US.

    Apple had a bad quarter and sold over 50 million iPhones. Those would be numbers OnePlus can only dream about as previous customers screwed by OnePlus after buying the OnePlus 2 and X have moved on to other devices.

    You get one chance and OnePlus rolled the dice that customers would overlook how they treated their early adopters. The future will tell if this was a wise choice or not.

    yogeshgamerz likes this.
  17. Sridhar Ananthanarayanan
    Lollipop May 3, 2017

    Sridhar Ananthanarayanan , May 3, 2017 :
    support communities like the one we are discussing now. not any official support. since OnePlus officially supports rooting, and there is a huge XDA community with all sorts of custom softwares, I don't understand why some people are complaining, unless you want to tell me that you don't want root.

    OnePlus is still very new and it would be unfair to compare their sales volume with iPhone just yet.

    since they make premium hardware available at very affordable prices, and the majority of buyers are happy with the product, I guess their business model is working.

  18. sfomin
    Nougat May 3, 2017

    sfomin , May 3, 2017 :
    that's all that needed to be contributed [​IMG]

  19. Sridhar Ananthanarayanan
    Lollipop May 3, 2017

    Sridhar Ananthanarayanan , May 3, 2017 :
    no wonder your experience with the product was in line with your thinking.

  20. Radeon962
    KitKat May 3, 2017

    Radeon962 , May 3, 2017 :
    Many users and why the majority buy an iPhone just want to use their phone. They just turn it on, set it up and go. If they have a problem they bring it in to the Apple store and get it resolved or replaced.

    Ask somebody on the street what "rooting" a phone is and the majority, again other than the hard core fan, would have no clue.

    These forums and other hard core tech sites skew reality as we are the tech enthusiasts which make up a small portion of the overall user base for any phone, PC, etc.

    The OnePlus business model works because they are lower cost. As the market moves to more premium devices and builds, Oneplus will also have to continue to provide similar hardware, much better support on the software and hardware end. This will come at a cost as they have started advertising, celebrity endorsements, etc. Money towards marketing gets wrapped up in the cost of the phone.

    A small operation can be run on a skin and bones budget but to ramp up and play with the big boys much more money will need to be spent getting their name known outside these forums.

    Device costs will continue to rise and slowly that will take away the largest reason that OnePlus has been able to sell devices. Samsung and Apple can set prices where they want as people will continue to buy them. OnePlus can't as they lose their edge as prices creep higher.

    Why would Joe Blow from the US, at least, buy a $500 phone from an unknown Chinese vendor online that they never heard of when they can walk into their carrier store, Best Buy whatever and walk out with an iPhone or S8 for $25/month? Someone on these forums understands value and takes lack of support, issues, etc. into account before buying a OnePlus phone and rolls the dice they get a good device and don't have to go through OnePlus support.

    That is what OnePlus is and will continue to be fighting.

    kpmak likes this.