Z1547159794946, Feb 20, 2019 : Who are the users? Everyone since everyone will take a selfie at some point and most take them often. What is the proposed function? Instant Selfie Mode. Go directly to the selfie camera mode, similar to going directly to the camera mode with a V on the screen, but do an inverted V (points upward instead). What is the user value? Very quick access to the selfie function since those shots can be totally spontaneous. Saves the extra step of switching to the selfie camera after entering the camera app. If there are existing comparable functions in the smartphone industry, how is your proposed feature superior? I haven't seen a comparable feature/function, but I do not have in-depth knowledge of other phones. I know Motorolas will turn on the camera with a twist of the wrist but a person still has to switch to selfie mode once the app opens.