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The title says it all.
From the moment we debuted our first Instagram post under the OnePlusLiteZThing name (we still think that was genius, by the way), we’ve been overwhelmed by your support. If you’re reading this, you’re the reason our community is a special place and continues to make us a better OnePlus each and every day.
This might be hard to believe, but turn the clock back about seven months and we didn’t have our product figured out, we didn’t have a team, and we didn’t really have a plan. All we knew was that we wanted to go back to some of the earliest ideas we had at OnePlus by delivering a great product at a reasonable price. In the end, we came up with a device that’s pretty much everything you could ask for. At a pretty great price.
Before we showed you our newest smartphone, we gave you a name – Nord. For many of you, that was all you needed to join us on this new direction. Each and every leap of faith warmed our hearts – we know it’s not every day you’re asked to pre-order something based on a name alone. But then again, Nord isn’t your everyday smartphone…
Now, we had an inkling you’d be fond of OnePlus Nord, but not like this. Your excitement and willingness and join us on this new journey was so powerful, it even broke records. Here’s a list of everything we’ve accomplished so far, together:
- We gained over 1 million followers on Instagram in less than a month (it must have been the memes…)
- Nord received 4.1 million ‘notify me’ requests on Amazon India (the most in Amazon history for a smartphone) and was also the most pre-booked smartphone on Amazon India. Ever.
- 620,000 of you tuned in to our launch event at one time, and over 6 million of you watched it in total
- The New Beginnings documentary will be featured on Amazon Prime Video across the globe
- Nord achieved the highest Google Trends queries in India for any OnePlus product
- On launch day, our India product page received the highest number of page views in OnePlus history (40% higher than our previous record)
Basically, a lot of you like Nord. And yes, all of this has come before general sales.
OnePlus Nord is pretty much everything you could ask for. You’ll see for yourself on August 4.
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