Cheetosdust, Jun 4, 2019 : Here’s why I didn’t buy the OnePlus 7 Pro,@Crystal Z. (and team) I’m sure the device is beautiful and the hardware really has a couple of new features I would love to try. However, I didn’t feel comfortable paying 749€ from my hard earned cash. Since the OnePlus One, the company had a couple of problems with hardware and the official statements were not perfect. I’m sure it evolved since then, but the OnePlus 7 Pro still shows what a company shouldn’t do when a couple of problems arise. What I wanted - or, more accurately - what I needed was an official thread from OnePlus stating all the problems the device was facing and, more importantly, what was being done, assuring customers it was software related, apologizing, but assuring they were going to be fixed and that the fans will be taken care of. I’m here on the forums a lot and I’ve read a couple of messages from Staff Members inside a couple of threads. Meanwhile, the press were writing more and more headlines with the problems they were finding. A potential customer is not going to read all those threads - because they probably never visited the forums before. More: when things go wrong, you shouldn’t have people wondering if it is hardware or not, if they will have to return the device or not and if after the 15 days period is over, if OnePlus is going to take the device back if the problem persists. A message clear, visible and reassuring: “Hey, we know the OnePlus 7 Pro is having these problems. All of them are fixable, all of them are being worked on. If you buy one device from us today, you’ll be able to do this, this and this if you are not satisfied. You can trust us on this one and you can quote us after this post”. The members who spend hours and hours on the forums know how many threads were created with doubts. I can blame them for not reading, sure, but I also expected a message that was visible without searching. I’m sure OnePlus as a brand is more powerful than ever, however, loyalty will always stop when people are spending their money; loyalty will be crushed when the doubts grow day by day. Looking at the OnePlus 5 my brother bought on launch day, I’m always reminded of how a hardware problem can be a sensible subject to OnePlus. I have bought several devices after that, however, you really need to make the customers feel that behind a great device is a great support team if/when things are not as shiny as the promo shots. That’s why I didn’t feel comfortable buying a OnePlus 7 Pro. Next time, be as transparent as you can from the first day or you’ll feed the stigma that started when the OnePlus One had a yellow screen and the dance the company did to avoid dealing with it. OnePlus grew a lot since then, make your fans and customers understand it grew past the “Buy Now” button.